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Personalization done right :: Calculated value exchange

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We have evolved so much in the ways we communicate with each other, from carrier pigeons to telegrams to telephones to instant messages thru internet. This trend is evolving at an ^ exponential level. Personalization done right would eliminate the 'one-size-fits-all' business strategy and monetization models. That means there is - 🚫 Low value having an 8:00AM - 8:00PM store timings 🚫 Low value in having a 'primetime' for media/contents 🚫 Low value in supporting channel A, B and C in communication 🚫 Low value in defining free vs. freemium vs. subscriptions vs. transactional vs. hybrid models 🚫 No value defining long term roadmaps for solutions / products / services It would be a calculated value exchange at the right place through the right channel at the right time.